Cole Keatts set for 2019 ARX2 Campaign in Dreyer & Reinbold Racing Machine

NEW YORK, N.Y. (April 4, 2019) – Dreyer & Reinbold Racing announced today the signing of teenage racing star Cole Keatts of Snohomish, Wash., to campaign the No. 53 DRR ARX2 racing machine in the ARX2 class in Americas Rallycross (ARX) during the 2019 season, which includes nine North American events.
Keatts, 17, is one of the most versatile drivers to have driven for the Dreyer & Reinbold Racing Rallycross operation with a wide variety of racing experience including rallycross in Europe (RX2) and North America (ARX2), off-road short track (won a national championship), karting as well as competing in stock cars on the road course, pavement and dirt ovals (K&N West Series).

“I’m very anxious to work with the Dreyer & Reinbold Racing team in 2019,” said Keatts, a high school senior who’ll attend the University of Arizona in the fall. “DRR has been a past champion in rallycross and their technical director, Buddy Rice, is great to work with on the ARX2 Rallycross race car. The DRR crew has a tremendous amount of racing experience which is important for a young racer like myself who continues to learn. I have raced in many forms of motorsports and the ARX Rallycross race car is so much fun to drive. I think we’ll have a winning combination in 2019.

“We will be testing the DRR cars later this month and I can’t wait to get back on the track. I have been training hard in recent weeks to get ready for the 2019 season.”

Team owner Dennis Reinbold, whose team captured a rallycross series championship in 2016 as well as many main events, has followed Keatts’ career for several years and sees promise in the 17-year-old driver for the 2019 ARX Rallycross series.

“Cole has shown his talent in a variety of different racing disciplines through his career and was impressive last year in the inaugural ARX2 season,” said DRR team owner Dennis Reinbold. “I believe the blend of our veteran crew, with Buddy, and an aggressive young racer like Cole will make our DRR ARX2 effort a winning one. We have prepared some very good equipment for Cole, and we know he has the ability to take our team to the top of the podium.”

The 2019 ARX2 Rallycross campaign is set to open with Round 1 on June 8-9 at the Mid-Ohio Sports Car Course followed by a doubleheader at Gateway International Raceway on July 13-14, a doubleheader at Grand Prix of Trois-Rivieres on Aug. 3-4 and single events at Circuit of the Americas (COTA) on Sept. 28 and Mid-Ohio on Oct. 5-6.

Television and digital streaming coverage for the 2019 ARX Championship will be announced soon. For more information about ARX and ARX2, go to and follow @ARXRallycross on Instagram, Facebook and Twitter.

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About Cole Keatts
The 17-year-old Lewiston, Idaho, native started his motorsports career at age 13. Cole won the 2015 Lucas Oil Off-Road short course national championship in the JR2 division at age 14. Keatts is one of the most versatile young drivers with experience in the off-road short course, rallycross, karting and stock car competition in dirt and pavement ovals and road courses. In the inaugural ARX2 Rallycross season in 2018, Keatts finished sixth in the final points with a third, fifth and sixth place finishes in main event as well as two seconds in the semi-main races.

About Dreyer & Reinbold Racing
Dreyer & Reinbold Racing was founded in 1999 by Indianapolis car dealer Dennis Reinbold. The legacy of the Dreyer and Reinbold family dates back to the 1920s with Reinbold’s grandfather, the legendary Floyd “Pop” Dreyer, a former factory motorcycle racer. Dreyer served as a crewman and mechanic on the famed Duesenberg driven by Benny Shoaff and Babe Stapp in the 1927 Indy 500. Dreyer went on to build Indy 500 cars in the 1930s which many started on the front row. In addition, Dreyer constructed championship-winning sprint cars and midgets as well as quarter midgets called Dreyerettes. Dreyer & Reinbold Racing captured its first win in 2000 with driver Robbie Buhl at Walt Disney World Speedway in Orlando, Fla., and has fielded a variety of drivers including Buhl, Buddy Lazier, Sarah Fisher, Buddy Rice, Ryan Briscoe, Al Unser Jr., Townsend Bell, Sage Karam and J.R. Hildebrand. Dreyer & Reinbold Racing has successfully qualified all 37 drivers for the Indy 500 in its history. DRR also captured a rallycross championship in 2016. The DRR rallycross team recorded five main event victories, 23 heat race wins and eight fast qualifying honors in 2016.

About Americas Rallycross
ARX is a North American-based rallycross championship fielding action sports stars, world-class manufacturers and competing in premier locations around the continent. ARX is the next evolution of the high speed, action-packed world of rallycross. Rallycross is the fastest growing form of racing in the world. Short races, viewer friendly asphalt and dirt circuits with 600 brake horsepower production-based racecars make for exciting racing and is suited to the way we enjoy sports today. IMG, the global sports and entertainment agency is the promoter and commercial rights holder of the series.

About IMG
IMG is a global leader in sports, fashion, events and media, operating in more than 30 countries. The company manages some of the world’s greatest sports figures and fashion icons; stages hundreds of live events and branded entertainment experiences annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in sports training and league development, as well as marketing, media and licensing for brands, sports organizations and collegiate institutions. IMG is part of the Endeavor network.

Tiernay Oliver